Tailor-made custom Shopify store and Chatbot Integration for our client's eCommerce store

Industry:

eCommerce

Location:

Florida

Services Provided:

Project Overview

Our client’s biggest problem was the absence of a smooth system for sorting and displaying the dress categories arranged in such a manner that they're easily navigable on the website. The existing layout did not call for enough variations in different dresses like prom, bridesmaid, summer formal, and brunch outfits that are supposed to be showcased in the store. Furthermore, they were not able to manage the customer support that acted as a main factor in hindering potential customers and attaining better conversion percentages.

WindsorStore eCommerce store designed by Digilord with simple navigation and modern design.

Key Areas for Improvement

Website Design and Functionality

The previous website structure did not possess a standard look and feel and did not include filters to allow customers to specify their preferences. This deficiency made it difficult for customers to easily navigate and find what they wanted quickly, easily, and effectively, like prom sandals, bridesmaid dresses, and other formal wear. Their functionality and aesthetics became key areas for improvement to increase user engagement and interaction with the website.

Lack of Proper Customer Support

Our client was devoid of proper and efficient customer support. This limitation limited their extensity to selling to potential consumers through support tools that are available online. The general need to enhance the customer support was also considered to be a crucial step that would facilitate the store's growth to the next level.

How did we help?

  • Customized Shopify Store Creation: Having completed an analysis of the previously defined tasks, it was decided to redesign our client’s website and design a unique Shopify store that aligns with modern trends. This entailed the deployment of a fine skin & theme, the inclusion of user-contributed filters, & having an order tracking system. These issues were intended to improve interaction and further expand the general quality of the customer interface.
  • Chatbot Integration: Apart from building a highly efficient Shopify store, we have installed an enhanced artificial intelligent chatbot system for enhanced customer experience. This chatbot was specifically created to give immediate responses to frequently asked questions, support immediately, and help consumers through the buying cycle as conveniently as possible. Thus, thanks to this technology’s implementation, we managed not only to meet customer expectations but also to improve several operations’ effectiveness – which allowed our client to communicate with the audience constantly 24/7.
Digilord’s social media campaigns for WindsorStore, helping grow online reach and customer interaction.
WindsorStore online shop built by Digilord using Shopify for a smooth shopping experience.
Digilord's professional design for WindsorStore's Shopify eCommerce store, focused on usability and modern aesthetics.

The Results

  • Increased Website Traffic: Meta ads and website upgrades resulted in a 30% boost in the overall website traffic.
  • Enhanced User Engagement: Meta ad upgrades and better website navigational functions have seen the average time visitors spend on the website skyrocket by 25%.
  • Higher Conversion Rates: Proper coordination of the Facebook Marketplace purchasing strategy with meta ads created an increase of 20% in the rates of conversion.
  • Expanded Market Reach: Facebook Marketplace Integration was able to bring a 40% increase in website traffic from other customer segments and new geographic areas.

Let's become our partner and be relaxed!

Browse More Work

Our Web Design Process

We follow a bespoke process from start to finish to provide unique website designs to fulfill your web design requirements

Custom Web Design Process

Our Web Design Process

We follow a bespoke process from start to finish to provide unique website designs to fulfill your web design requirements:

01
Discovery
Our expert web designers collect information from clients and create full execution plan.
02
Wireframing
We design wireframes right after the discovery phase and plan out structure and user flow for website.
03
Designing
We create web and UX designs to make your web presence more responsive through the use of the latest web designing technologies and tools.
04
Responsive Development
Responsive website development ensures that your website is highly responsive on all devices and screens to improve search engine results and website traffic.
05
Testing
Here, we undergo a full interoperability testing procedure for optimal performance.
06
Quality Assurance (QA)
We pass your website and UX through QA process to fix design and coding errors through the use of tried-and-tested tools to enhance transparency.

Portfolio

Think. Create. Iterate | We Make Your
Journey Memorable

M1
M2
W1
W2
M3
M4
W3
W4
SM1
L2
SM2
SM3
L1
SM4
L4
SM5
L3
SM6
L5

Get a Free Quote!