Industry:
Roofing
Location:
Washington
Services Provided:
Project Overview
Our client was formerly seriously affected by the lack of a proper means of communication with their customers and the unorganized manner of dealing with inquiries and chats. This meant that they lacked a central point that could efficiently handle these issues and areas of customer concern hence resulting in dissatisfaction and missed business opportunities. Further, their difficulties included a few clients, and they aimed at targeting a broader market by enhancing visibility in the existing clientele base. Their objectives included increasing the company’s dominance in its market area and gaining more consumers by implementing effective communications tactics and outreach efforts.
Key areas of Improvement
Customer Support
The absence of an automated system meant that the customers could only be attended to manually, and this meant that responses often came in late and were not consistent to help maintain high levels of satisfaction, resulting in the firm being overwhelmed by the high volumes of clients’ responses, which was a clear indication that there was a need to implement an automated system.
Email Marketing
Our client was experiencing issues in targeting and engaging the people found in the subscription, social interaction, and purchase intention lists through their email campaigns, yielding low open and click-through rates.
Solutions Provided by Digilord
Customer Support Automation
Digilord, being a customer support automation expert, introduced several changes to the organization. We incorporated artificially intelligent chat solutions and automated response mechanisms to cater to customers. By implementing this solution, the various inquiries have been handled effectively and within the defined time frame, leading to enhanced client satisfaction.
Email Marketing
To overcome the challenges faced with email marketing, Digilord came up with an exceptional email marketing plan to be implemented for the organization. We wrote quality and catchy emails to their audience with the necessary content that meets their needs. Moreover, through the continued utilization of sophisticated segmentation and automated messaging streams, we are also able to provide more timely and effective messages to clients, thereby increasing response and click-through rates.
Results Yielded by the Solution Provided
- Enhanced Customer Support: Automation of the systems resulted in decreased response time and an increase in customer satisfaction.
- Improved Email Campaign Performance: Consequently, the new strategy for email marketing saw the open rates to the emails rise to 45% and the click-through rates stand at 35%.
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Our Web Design Process
We follow a bespoke process from start to finish to provide unique website designs to fulfill your web design requirements
Our Web Design Process
We follow a bespoke process from start to finish to provide unique website designs to fulfill your web design requirements:
01
Discovery
Our expert web designers collect information from clients and create full execution plan.
02
Wireframing
We design wireframes right after the discovery phase and plan out structure and user flow for website.
03
Designing
We create web and UX designs to make your web presence more responsive through the use of the latest web designing technologies and tools.
04
Responsive Development
Responsive website development ensures that your website is highly responsive on all devices and screens to improve search engine results and website traffic.
05
Testing
Here, we undergo a full interoperability testing procedure for optimal performance.
06
Quality Assurance (QA)
We pass your website and UX through QA process to fix design and coding errors through the use of tried-and-tested tools to enhance transparency.
Portfolio
Think. Create. Iterate | We Make Your
Journey Memorable
